Dealer Prices... I know 'em... Now what? [Archive] - Suzuki GSX-R Motorcycle Forums Gixxer.com

: Dealer Prices... I know 'em... Now what?


peasly23
03-26-2008, 05:48 PM
Ok, so I'm really trying to get an 07/08 750 and now I know the dealer prices. Can someone confirm the '08 dealer price for me, because I've heard some fishy OTD prices.

'07 750 - Dealer Price $8500
Best possible out the door price with PA 6% tax, title fees, $55 dock fee, and no dealer profit, prep, or setup fee = $9142

'08 750 - Dealer Price $9100
Best possible out the door price with PA 6% tax, title fees, $55 dock fee, and no dealer profit, prep, or setup fee = $9785

Dealer cost went up $600 but the MSRP went down $400 this year. Sux. This is from what I think is a reputable source.

Like I said, can someone confirm the '08 dealer prices at all?

foskamink
03-26-2008, 06:59 PM
id just get cheapest k8 750 from your reputable dealership, dont waste and risk your time and money on internet.

.:1k:.
03-26-2008, 07:06 PM
I guarantee that pay less than that for these bikes. Theres no way the only have 200-500 per bike.

Plus whos going to sell an 08 with zero profit?! You cant believe a salesman as far as you can throw him. The only way your getting a true answer is to see an actual dealer invoice, not the invoice they show to you. You need to see their purchase sheet.

andrewGSXR600
03-26-2008, 07:17 PM
I just cant see any dealer wanting to get rid of an 08 right now this early in the season so bad that they would make Zero dollars in profit on it

.:1k:.
03-26-2008, 07:19 PM
I just cant see any dealer wanting to get rid of an 08 right now this early in the season so bad that they would make Zero dollars in profit on it


There's no way in hell that they would.

peasly23
03-26-2008, 07:31 PM
I didn't say he wanted to, and the MSRP is $10,500 so that is more than $200-$300 per bike. Also, they always add dealer frieght and setup so they are definately making more than that. I just have a connection at a dealership so I could get it for that price maybe for an extra $100 or $200. Plus that's how I know what they pay.

foskamink
03-26-2008, 07:38 PM
whats the mark up on bikes?

i was guessing they would pay like 6k for a bike and sell it for 10k??

from what im reading its alot less profit?

.:1k:.
03-26-2008, 07:40 PM
whats the mark up on bikes?

i was guessing they would pay like 6k for a bike and sell it for 10k??

from what im reading its alot less profit?

Yeah Im thinking the same thing.

peasly23
03-27-2008, 07:52 AM
I guarantee that pay less than that for these bikes. Theres no way the only have 200-500 per bike.

'08 750 - Dealer Price $9100 Well if that's the dealer price, and the MSRP is $10,599. Then the profit is $1,499, then add on top of that the usual Freight/Setup charge and your looking at another $400 - $600 charge for a grand total profit of $1899 to $2199. Hardly $200-$300 in my opinion.

MikeK06
03-27-2008, 09:07 AM
MSRP on the 08 750 is $10,599.00, not including all the other BS. If you have the chance to pick one up for $9785 then I say buy it, no reason not to since it would be the best deal I have heard of anywhere. If the dealer is willing to part with one at cost with no additional fees it is a win/win for you.

peasly23
03-27-2008, 09:11 AM
edited my post... too lazy to look it up... thanks...

The only decision would be whether or not to go with the 07 for a little cheaper, given the same deal I could be getting.

Nicegy525
03-27-2008, 07:56 PM
If the herky jerky really is fixed, I would go for the '08. everything looks sweet except the exhaust, which you can replace w/aftermarket anyways!

TheCunningMan
03-27-2008, 07:59 PM
Right on man get the 08.

FWIW I can vouch his numbers are right on. 8500 was the dealer cost of an 06 750 as well and of course nothing changed in 07.

Thanks a lot for posting the 08 number. Good info to know.

rraiderr
03-27-2008, 08:27 PM
The prices above do not show dealer hold back. Ask your sales manager about it next time you are at the dealer.

peasly23
03-27-2008, 08:41 PM
What's dealer hold back? I'm going to sign the papers for an '08 this week for $10,000 out the door tax and all, so you better reply soon!

rraiderr
03-27-2008, 09:37 PM
The dealer gets money on the back end from the manufacture for every bike they sell.

So if they tell you here is our cost and I am selling it to you for a great price make sure they factor hold back in.

peasly23
03-27-2008, 09:45 PM
Do you have any idea how much $ we're talking here?

Lil4cyl
03-27-2008, 09:52 PM
Dealer holdback is usually a percentage of the MSRP.. Cars for instance average 3% or so. The purpose of this is to cover interest on the loans they have from the manufacturer while the vehicle/bike sits unsold. The quicker they sell the bike/car, the more holdback they get to pocket.

peasly23
04-02-2008, 01:45 PM
Is there anyone out there that can confirm the dealer price for the '08 is in fact $9100 like I originally posted? Also, that the dealer holdback is in fact 3%? Thanks.

.:1k:.
04-02-2008, 01:48 PM
Well its $400 for an 06 1000 left over.

peasly23
04-02-2008, 01:51 PM
What? That response doesn't even make any sense.

First, I was talking about 750's
Second, I was talking about '08's
Third, you didn't specify what the $400 is. Is that dealer holdback or what?

thepunisher
04-04-2008, 10:25 PM
they factor putting the thing together in the cost of the bike. at 1k worth of work

Engloid
04-04-2008, 10:36 PM
Also consider that manufacturers have tons of "incentives" which change what they actually have in a bike. Years ago, invoices were what the dealer actually had in a vehicle. Now, the manufacturer may "invoice" $10,000, but if the vehicle sells within a month, they only have to pay $9,500. They may give money back after the invoice is paid, give credit, etc. The manufacturer may say that for every 08 model that's sold by a certain month, the dealership gets a certain amount of credit towards the 09 models...

all these things can essential mean that a dealer can sell everything "at invoice" yet still make a profit.

In other words, the figures you have are very unlikely to be accurate.

grtfast
04-05-2008, 10:51 AM
whats the mark up on bikes?

i was guessing they would pay like 6k for a bike and sell it for 10k??

from what im reading its alot less profit?

At full pop, 10% profit is average. Some bikes lessm some more.

fotoguy21159
04-06-2008, 09:17 AM
I had to pay $15 for this report and I know it's accurate.

Dealer Invoice Report
2008 GSX-R 750

List Price: $10599
Dealer Cost: $9023
Dealer cost price includes a $225 freight charge for shipping from the manufacturer to the dealership.
Assembly Cost: $50 per Suzuki dealer price sheet
Each dealership has its own method of figuring the actual cost of assembly and preparation for sale.
Ready to Sell Cost: $9073
Dealer Holdback: This Suzuki has 3% (of list price) dealer holdback.
Holdback money is paid to Suzuki dealers in February for units sold between July 1 and December 31 and in September for units sold between January 1 and June 30. Dealers must pay Suzuki the full "Dealer Cost" price and wait 1 to 6 months after selling the machine to receive their dealer holdback.
Wholesale Incentives: none for this model
Retail Incentives: none for this model
The "Ready to sell cost" is the cost of the machine with NO PROFIT to a dealer. Dealers do not stay in business very long by selling machines for no profit.
Many dealers charge additional fees for "Freight and Setup" over and above the selling price of the machine. Add the "Selling Price" to the "Freight and Setup" charges and subtract the "Ready to sell cost" to determine the PROFIT a dealer is asking to make




Ok, so I'm really trying to get an 07/08 750 and now I know the dealer prices. Can someone confirm the '08 dealer price for me, because I've heard some fishy OTD prices.

'07 750 - Dealer Price $8500
Best possible out the door price with PA 6% tax, title fees, $55 dock fee, and no dealer profit, prep, or setup fee = $9142

'08 750 - Dealer Price $9100
Best possible out the door price with PA 6% tax, title fees, $55 dock fee, and no dealer profit, prep, or setup fee = $9785

Dealer cost went up $600 but the MSRP went down $400 this year. Sux. This is from what I think is a reputable source.

Like I said, can someone confirm the '08 dealer prices at all?

Engloid
04-06-2008, 09:27 AM
I had to pay $15 for this report and I know it's accurate.

Dealer Holdback: This Suzuki has 3% (of list price) dealer holdback.
Holdback money is paid to Suzuki dealers in February for units sold between July 1 and December 31 and in September for units sold between January 1 and June 30. Dealers must pay Suzuki the full "Dealer Cost" price and wait 1 to 6 months after selling the machine to receive their dealer holdback.

So unless you know how many units they sold, and what the holdback is, you still have no idea what they have in the bike.
Wholesale Incentives: none for this model
Retail Incentives: none for this model
Incentives can change from month to month.

The "Ready to sell cost" is the cost of the machine with NO PROFIT to a dealer.
But without the info above, you don't know the "ready to sell cost," correct?

peasly23
04-06-2008, 10:19 AM
THANKS A TON MAN!!!

I vote we all chip in a $1 to this dude for paying $15 for the report.

Post up your PayPal addy and see what happens.

tank34
04-07-2008, 11:05 PM
Yup, that's an awesome post fotoguy.
Thanks!

.:1k:.
04-07-2008, 11:11 PM
Do you think dealers really want us to know what we pay? Do you think they would really allow that to get out? Let alone Suzuki letting the public know the actual cost? I bet even those numbers arent correct.

grtfast
04-08-2008, 10:01 AM
I think the dealers get the bikes given to them by the factories.

.:1k:.
04-08-2008, 10:20 AM
I think the dealers get the bikes given to them by the factories.

HAHA if only that were true. Id haggle the living shit out of them.

cycledan
04-08-2008, 07:38 PM
In Canada, the retail is $13099., dealer cost is $12000. on a 08 750, dealers get a registration bonus for every unit sold, also if you do financing with them they get a kick back. There is also what they call Suzuki bucks that come with any bike over 600cc of $500 bucks to be used on any goodies you want, but not towards the cost of the bike. Freight in Canada is about $125-$150/bike whether you order 1 or 10. Set up is $100-200 bucks up here as well. In any province we also have to taxes except Alberta.
Now while we get hosed up here on pricing, I notice you are all trying to make it so a dealer makes no money, why is that? If dealers don't make some money where will you go to buy your new toy? I'm sure you guys also want all aftermarket parts for cost as well? Just my 2cents.

peasly23
04-08-2008, 08:14 PM
To answer your question, we try to get them as cheap as possible because dealers around here try and take as much money as possible from us, adding in extra fees for setup, freight, and sometimes surcharges. I've seen buddies of mine walk out of dealerships owing like 13-14,000 on a 600 cc bike. It gets rediculous.

Gixxerbutter
04-09-2008, 01:30 AM
A buddy of mine paid close to $12k for a R6. I told him he got ripped. But he wanted that bike. Now he wants a R1. I told him he could have gotten a R1 for the price he paid for the R6. Stupid is as stupid does.

MSRP 08 750 $10599?
Dealer cost $5999

freight or shipping- I don't believe it cost as much as they say it costs. Manufactuers have a shipping company that works for them. I believe the $100 to $200 if they shipped one bike at a time. But come on a dealership will get several. Not to mention the truck that shipped them delivers a load to one dealership then moves to the next one in their route and drops off another batch.

How many crated bikes can you fit into a semi?

I think there is a huge mark up. Just like everything else. Cars, boats, planes, electronics.

It costs walmart 14 cents for a toy they sell for $20. So factor in that a bike manufactuer doesn't use exploited foreign labor and has reasonable R&D and a production plant able to mass produce whatever, I would think they would have a 50 percent mark up for the msrp.

I know lets not purchase any bikes for one year. Get everyone on earth to not purchase a bike. Let's see what happens. Let's see what these stealerships would do then and what kind of stories they will come up with.

sprayedgsxr
04-09-2008, 02:29 AM
It seems as though none of you guys actually work in a dealership and actually get to see the TRUE numbers. I work at a dealership (Ducati/KTM) and have a good friend that runs a Suzuki/Kawasucky dealership. Selling NEW bikes is definately not where we get our money to stay in business. If a bike is sold at full retail, the dealer is usually lucky to make 1500.00 in actual profit. I know you all understand interest but I don't think you realize just how much it can be! Not only is there interest but there are also what is called "floorplan" cost. Someone from our finance company comes in every month and we pay a certain amount of money for every new bike we have (even if they are crated). We figured it up and if a bike sits for 5-6 months, it completely eats up the possibility of making money on selling the bike. That might sound like a long time but in the winter (since it snows here) it is not uncommon to have bikes for a few months at a time. Also, when it comes to how the bikes are shipped, the manufacturers don't make it easy. Since you only order bikes once a year (except for prepaid special orders) it is pretty much up to the factories to decide when they are going to send them to the dealers. For example, Ducati sent us 3 sportbikes at the very beginning of the snowy season last year so they sat for the whole winter before they sold. Nothing we could do either cause that is just the way it works. Anyway, there are a lot of factors to consider when you are trying to "dicker" on the price of your bike. Some dealers do try to screw people over but when it comes down to it, unless it is a HUGE dealership, a lot of them are just trying to at least make a little bit of money. Believe me, I used to try to talk down the dealers as much as I could and still felt like I was getting bent over!! Then I actually saw the hard numbers and now I understand a little better. Sorry to make this so long guys (and gals)!!

grtfast
04-09-2008, 09:39 AM
A buddy of mine paid close to $12k for a R6. I told him he got ripped. But he wanted that bike. Now he wants a R1. I told him he could have gotten a R1 for the price he paid for the R6. Stupid is as stupid does.

MSRP 08 750 $10599?
Dealer cost $5999

freight or shipping- I don't believe it cost as much as they say it costs. Manufactuers have a shipping company that works for them. I believe the $100 to $200 if they shipped one bike at a time. But come on a dealership will get several. Not to mention the truck that shipped them delivers a load to one dealership then moves to the next one in their route and drops off another batch.

How many crated bikes can you fit into a semi?

I think there is a huge mark up. Just like everything else. Cars, boats, planes, electronics.

It costs walmart 14 cents for a toy they sell for $20. So factor in that a bike manufactuer doesn't use exploited foreign labor and has reasonable R&D and a production plant able to mass produce whatever, I would think they would have a 50 percent mark up for the msrp.

I know lets not purchase any bikes for one year. Get everyone on earth to not purchase a bike. Let's see what happens. Let's see what these stealerships would do then and what kind of stories they will come up with.

Dude, you are smoking crack if you think that dealer cost on a 750 is $5999!!!Maybe on a Katana 750!! That is the funniest thing I've ever heard!!!

dealer profit is about 10-13% on most bikes, some less, some a little more, but not much. I am a GM at a suz kaw dealer, and if we maid 40% on each bike, I could retire in about 5 years!!! That would be nice!!

thedvlsh1
04-09-2008, 10:38 AM
Dealer Invoice Report
2008 GSX-R 750

List Price: $10599
Dealer Cost: $9023


I bet even those numbers arent correct.

I know for a fact that number is incorrect, but it is really close to being accurate.

Engloid
04-09-2008, 04:45 PM
freight or shipping- I don't believe it cost as much as they say it costs. Manufactuers have a shipping company that works for them. I believe the $100 to $200 if they shipped one bike at a time.

How many crated bikes can you fit into a semi?

It doesn't work that way.

1) Dealerships don't often buy bikes by the semi load full.
2) Manufacturers don't "have a shipping company" they PAY a shipping company to deliver bikes.
3) Shipping a crated bike will cost anybody more than $200. The company I work for ships items similar in size, yet half the weight. Our discounted price for volume is higher than that.

sprayedgsxr
04-10-2008, 12:37 AM
It doesn't work that way.

1) Dealerships don't often buy bikes by the semi load full.
2) Manufacturers don't "have a shipping company" they PAY a shipping company to deliver bikes.
3) Shipping a crated bike will cost anybody more than $200. The company I work for ships items similar in size, yet half the weight. Our discounted price for volume is higher than that.

That's correct! Our bikes come via UPS Freight and usually only one or two at a time.

peasly23
04-10-2008, 07:46 AM
Don't forget in this discussion that the dealer freight is built into the dealer cost. There is nothing added to this price that they need to "carry on" to the customer. It's just something that they want to make a little more gross profit with, and frankly, because they can...

List Price: $10599
Dealer Cost: $9023
Dealer cost price includes a $225 freight charge for shipping from the manufacturer to the dealership.
Assembly Cost: $50 per Suzuki dealer price sheet

sprayedgsxr
04-10-2008, 12:53 PM
Don't forget in this discussion that the dealer freight is built into the dealer cost. There is nothing added to this price that they need to "carry on" to the customer. It's just something that they want to make a little more gross profit with, and frankly, because they can...

Yeah that is true and if I made the rules at our shop, we wouldn't charge freight . On the other hand, it is very expensive to run a dealership so if I was in charge, maybe I would feel a little different!

mesmeralda
06-21-2008, 11:14 PM
I had to pay $15 for this report and I know it's accurate.

Dealer Invoice Report
2008 GSX-R 750

List Price: $10599
Dealer Cost: $9023
Dealer cost price includes a $225 freight charge for shipping from the manufacturer to the dealership.
Assembly Cost: $50 per Suzuki dealer price sheet
Each dealership has its own method of figuring the actual cost of assembly and preparation for sale.
Ready to Sell Cost: $9073
Dealer Holdback: This Suzuki has 3% (of list price) dealer holdback.
Holdback money is paid to Suzuki dealers in February for units sold between July 1 and December 31 and in September for units sold between January 1 and June 30. Dealers must pay Suzuki the full "Dealer Cost" price and wait 1 to 6 months after selling the machine to receive their dealer holdback.
Wholesale Incentives: none for this model
Retail Incentives: none for this model
The "Ready to sell cost" is the cost of the machine with NO PROFIT to a dealer. Dealers do not stay in business very long by selling machines for no profit.
Many dealers charge additional fees for "Freight and Setup" over and above the selling price of the machine. Add the "Selling Price" to the "Freight and Setup" charges and subtract the "Ready to sell cost" to determine the PROFIT a dealer is asking to make


Where did you buy this report from? I'd like to get one for a K7 gsxr 1000. :punk

dhoard
06-24-2008, 10:46 AM
Cycle Buy -> http://www.cyclebuy.com/

-Doug

yellow_monster215
06-24-2008, 12:23 PM
Also, if you don't mind waiting for the bike check out http://www.bartlesvillecyclesports.com

Shipping from OK to PA was around 600. Good luck!

A_DAWG
06-24-2008, 12:52 PM
The prices above do not show dealer hold back. Ask your sales manager about it next time you are at the dealer.


+1.. thats the only way to buy a bike

mricyfire
06-24-2008, 08:15 PM
I had to pay $15 for this report and I know it's accurate.

Dealer Invoice Report
2008 GSX-R 750

List Price: $10599
Dealer Cost: $9023
Dealer cost price includes a $225 freight charge for shipping from the manufacturer to the dealership.
Assembly Cost: $50 per Suzuki dealer price sheet
Each dealership has its own method of figuring the actual cost of assembly and preparation for sale.
Ready to Sell Cost: $9073
Dealer Holdback: This Suzuki has 3% (of list price) dealer holdback.
Holdback money is paid to Suzuki dealers in February for units sold between July 1 and December 31 and in September for units sold between January 1 and June 30. Dealers must pay Suzuki the full "Dealer Cost" price and wait 1 to 6 months after selling the machine to receive their dealer holdback.
Wholesale Incentives: none for this model
Retail Incentives: none for this model
The "Ready to sell cost" is the cost of the machine with NO PROFIT to a dealer. Dealers do not stay in business very long by selling machines for no profit.
Many dealers charge additional fees for "Freight and Setup" over and above the selling price of the machine. Add the "Selling Price" to the "Freight and Setup" charges and subtract the "Ready to sell cost" to determine the PROFIT a dealer is asking to make

anyone have info like this on the GSX-R 600 K8?

CMullinsK8
06-26-2008, 11:09 PM
I know I paid 8900 for my 600 before all the other bs they stuck me with

RockChalkRR
07-01-2008, 02:56 AM
I've been reading all these posts and thought I'd throw in my two cents. I bought my '08 750 while I still worked at a dealership. My benefits on new bikes were $200 above cost. I've seen invoice. Can't really say what it is, but I can say that anyone saying it's below 9k is wrong. These things are expensive machines, not just to us. Dealerships thrive on selling used bikes, because unless you hit up somebody with full retail plus warranty, gap, lojack, etc., you really aren't making much. On sportbikes that is.

RockChalkRR
07-01-2008, 03:05 AM
Also, sometimes it's not that bad to end up paying like 12k for a 750 if you do it the right way. Get the bike at a good price, which anything under retail out the door is a great price. Warranty will more than likely pay it's self off if you have to use it and then some. Gap will save your ass if you destroy the bike and have insurance. Lojack would be your savior if someone stole your baby. I had warranty on my 1000rr, and when my electrical system decided to die, I stared at a $1500 repair bill and paid $0. First thing i did was buy warranty on the 750. Sry for the rambling.